Singapore’s Fashion Scene Known to be in summer all year round, Singapore’s fashion scene may be riddled with tank tops and sports shorts. The number… Read More »Changing Times: A look into the fashion industry in Singapore
Since the world was forced into lockdown during the pandemic, we have seen the downfall of many brick and mortar stores. Companies are laying off… Read More »Are Lookbooks Still Relevant?
On average, over 68% of shoppers in the fashion industry abandon their carts and leave a site without completing their purchase. That means around 7… Read More »How to Capture 68% of Cart Abandonment
To all brand owners, do you have outdated stock gathering dust in your warehouse? Are you letting dollars slip out between your fingers with inventory… Read More »The Ultimate Guide to Clearing your Inventory Fast
Content is key. In today’s highly saturated digital arena, users are spoilt for choice and information is constantly vying to stand out. As audiences are… Read More »How We increased our User-Generated Content (UGC) by 6X
Influencer marketing employs leading, niche content creators to improve brand awareness, increase traffic, and drive your brand’s message. How do you decide which to use,… Read More »70% of Millennials are Highly Influenced by Micro-Influencers
Influencer marketing in Singapore In Singapore, you might have heard of influencers such as Andrea Chong, Nicole Chang Min, Crystabel Tan, and Shannon Taylor. Their… Read More »Nano Influencers: Bringing Authenticity To Your Brand
With Earth Hour (27 March) coming up in just over a week’s time, there will once again be a spotlight on issues such as sustainability… Read More »3 Eco-friendly & Sustainable Packaging Alternatives
As a small business owner, you might think that branding strategies are one of the best things about Apple, Google, and McDonald’s. But the truth… Read More »3 Branding Tips & Resources for Small Business Owners
COVID-19 has accelerated the adoption of technology in many ways, both good and bad. Because more people are going online and for longer periods of… Read More »3 Online Consumer Behaviour Trends for Brands to Adapt